Many small to mid-size business have been drained in this “new” economy. They find themselves trying to compete with the larger discount stores by driving even more LOW LOW PRICES, and Blowout sales. Many of you are not even giving that effort. The constant mindset is, “we promoted the heck out of this product/service what happened? It has always worked before!”
Have you considered that “it always worked before” is the problem? Many small to mid-size businesses can climb out of their rut by changing the marketing scheme to fit the economy and potential new customers that could benefit from your business that you did not consider in the past. The days are gone were you product/service speaks for itself. People need to get the correct message to be convinced on working with you.
How can this all be accomplished in the new economy?………You can start by, emailing firstname.lastname@example.org. We Know Marketing. Stop beating your head against the wall asking the same questions and getting no results. If you, your family, and your business has changed over the years……..SO has your consumers and so should your marketing strategy.
Thank you for reading.