How reading can boost your business and career

Must-read books to be successful in business

Smart people learn from their mistakes. Geniuses learn from other peoples mistakes. The benefit of learning from others mistakes is the investment that you spend on yourself. Invest by learning others misfortunes you/your business grows by learning about your competition, researching the nuances of your market, and determining reasonable expectations.

It is extremely difficult to be better than those before you if you do not know what they have done or what the professionals suggest? One lesson we have learned in business (especially as consultants) is no customer/client/partner/boss HAS to listen to you. You must make your audience NEED to listen to you. Yes…NEED. You may be thinking, “They should WANT to listen”. Well it’s simple…many can thrive without the things they want, but no one can function without the things they NEED.

Click on the photo and continue to browse our blog for the top business reading material recently published.

Thanks for reading!
– SquareBall Marketing Team

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